Savita Bhabhi, the eponymous cyber comic strip that chronicled the sexcapades of a middle class Indian housewife, has inspired a film.
Its pubescent obsession with sex earned the website a million hits; her appetite for salesmen and the neighbouring boys made her the darling of an entire nation of cyber addicts.
Until the prudes killed Savita Bhabhi, the Madame Bovary of the internet generation. Yet love, as they say, never dies.
Savitabhabhi.com, a raunchy website that became a rage for its detailing of small town aesthetics and its lurid chronicling of a randy housewife, will now be seen on the big screen.
India's favourite sister-in-law will be rechristened as Sheetal Bhabhi in a film titled Sheetalbhabhi.com.
C M Jain, a regular visitor on the website, will helm the direction. He said, "The savitabhabhi website was very popular and everyone was aware of it. The plot interested me and I am certain that it will interest everyone."
Jain started shooting for the film six months ago; in film trade parlance it will be coming to a cinema near you by March end.
The movie stars Heena Rehman in the lead (her prior claim to fame is the Bollywood turkey I Am Proud To Be an Indian, co-starring comrade Sohail Khan); Jatin Grewal will play her husband (he, in turn, was in the 2001 box-office disaster Rahul, directed by Prakash Jha).
The movie also stars Shakti Kapoor and Vikas Kalantri in pivotal roles. "My movie is about a wife who hits on her husband's friends. In the end it is revealed that the couple has planned this entire drama in order to avenge their friends."
Unlike the website, this movie won't be pornographic, Jain adds. "It is a comedy. There is nothing pornographic or sleazy in the film.
The motif of a woman obsessively seducing men will be writ large, but there is nothing vulgar in the film."
When quizzed about whether he had spoken to the website or its owners on making a film derived from savitabhabhi, he said, "I haven't spoken to them and I didn't feel the need.
This is my inspiration and I have just used a few punch lines from their comic strip."
The Cultural Currency of Savita Bhabhi
Savita Bhabhi was a cartoon porn website, featuring explicit depictions of the adventures of a housewife called Savita.
The site became the subject of much debate when it was banned, since pornography is illegal. The website, which initially was free, became a subscription only entity.
On 3 June 2009 the government of India banned the site, something that instigated a debate on censorship and freedom of expression.
Following the ban the Savita Bhabhi site continues to be popular in India.